How to market yourself as a Soccer Coach?

Jul

Teacher Marcos Castro
Categories Coaching
Students 245 (Registered)
Review

(4 Reviews)

ONLINE COURSE: How to market yourself as a Soccer Coach?

Do you know how to differentiate yourself from the competition as a Soccer Coach?
Do you know how to build a network that will help you achieve the career you have always dreamed of?
Do you know how to build a powerful brand as a Soccer Coach?

Nowadays is not enough to be good at selecting the starting eleven. Increase your chances of success by developing a strong brand in the football industry by doing this course today.

Topics covered:

Learn how to create a powerful and resourceful network
How to market yourself
Steps to build and develop a strong personal brand
Case Studies & Best Practices

Course Content

Total learning: 28 lessons Time: 12 weeks

1. Introduction 0/1
- Lecture1.1
  
  About the course 05 min Preview
2. Networking: the importance of leverage your opportunities in the community 0/7
- Lecture2.1
  
  Topics covered 04 min
- Lecture2.2
  
  Why to create, develop and nurture a network? 07 min
- Lecture2.3
  
  What isn´t networking 03 min
- Lecture2.4
  
  Learn how to change your mindset 03 min
- Lecture2.5
  
  The most used tools to build a network 05 min
- Lecture2.6
  
  The initial impact 07 min
- Lecture2.7
  
  The follow-up 05 min
3. The power of your brand: do you know how to market yourself? 0/5
- Lecture3.1
  
  Do you know how to market yourself? 02 min
- Lecture3.2
  
  Why to start creating your personal brand by Gary Vaynerchuk 04 min
- Lecture3.3
  
  What is personal marketing 05 min
- Lecture3.4
  
  Is visibility more important than ability? 02 min
- Lecture3.5
  
  Why doing it? 04 min
4. Building your action plan 0/12
- Lecture4.1
  
  Topics Covered 04 min
- Lecture4.2
  
  Situation analysis – Topics 03 min
- Lecture4.3
  
  Situation analysis – Where do you sit 03 min
- Lecture4.4
  
  Situation analysis – Be aware of the competition 04 min
- Lecture4.5
  
  Situation analysis – Identify your strengths 09 min
- Lecture4.6
  
  Situation analysis – Who do you want to become? 03 min
- Lecture4.7
  
  Situation analysis – The vision you need to develop for your career 02 min
- Lecture4.8
  
  Defining objectives for your career 06 min
- Lecture4.9
  
  Building your brand as a Coach 09 min
- Lecture4.10
  
  Marketing Mix: Design the tactic 04 min
- Lecture4.11
  
  Hands-on: time to go out there 13 min
- Lecture4.12
  
  (re)Evaluate the strategy when necessary 01 min
5. Sponsorship 0/2
- Lecture5.1
  
  Intro 02 min
- Lecture5.2
  
  Sponsorship 04 min
Conclusions 0/1
- Lecture6.1
  
  Concluding 03 min

Instructor

Marcos Castro

Marcos Castro is a Senior Digital Sports Business Executive that already developed business with international sports federations, events, clubs, athletes, national Olympic committees, universities and agencies. Amongst the partners where he implemented innovative business solutions are Inter Milan, AS Roma, Sevilla FC, Valencia CF, FC Porto, Benfica or AS Monaco. Marcos has also been a guest speaker in countries like Malaysia, Italy, Belgium, Spain, Portugal and Angola and was elected as one of the Top 25 Sports Marketers in the world to follow on Twitter by Overtime.

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Barata19

João Barata

Good content on how to create your personal brand
Walid Younis

Great course!

Many things to learn from the course. I recommend it to all coaches.
Ridi

Great course

This was a great course. I recommend all soccer coaches who want to advance their career to take this course as it will really give you helpful information on how to do that.
Sazrin

How to market yourself as a soccer coach

A very helpfull and good course. I've learned a lot in this course.